The best marketing effort is one that incorporates a variety of different approaches. No two customers are exactly the same; they don’t spend time on the same social media platforms, they don’t search precisely the same keywords and they don’t live in the same communities. A multi-pronged approach to your marketing will ensure that you reach ALL of your potential customers.

Each different approach has its benefits. While search engine optimization has taken a bit of a back seat lately to content marketing and social media marketing, it is still important. Companies need to understand how their customers conduct searches, and they need to be sure that they include those keywords and key phrases in their content. Being listed in online directories like YP and MerchantCircle can be an important way to help achieve some local visibility as well, and every company should be listed in Google Places in order to appear on Google Maps.

But to really extend your ability to advertise more product key terms in more locations than any of your competitors, you need to include one additional approach to your marketing efforts: localized keyword and key phrase listings in The Boomja Network. The Boomja Network leverages the ability of authoritative directories to rank in many cities’ local organic results. By listing with us, your business has a tremendous opportunity to gain page-one visibility. When potential customers click on the Boomja listing, they immediately see relevant content for your company and can immediately go to your website to learn more and make purchases.

The Boomja Network, like several other quality directories, has survived many algorithm changes for years, remaining one of the most powerful marketing opportunities for businesses who seek to create local visibility, even in locations where they have no physical presence. If you want to reach further, contact us for more information.

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Everywhere you turn, people are talking about content. Brands are becoming publishers. Content houses are raking in the millions. The problem is: You can churn out content all day long and still never achieve the visibility you desire if you don’t also take other steps. Some of these steps may seem like common sense – such as sharing your content as you create it across your social media platforms – but other steps may not be so apparent.

Because of the number of changes that Google has made and will continue to make to its search algorithms, one of the most important things you can do to ensure that your content is seen is to make sure it is listed in a network that already has high rank. The Boomja Network is designed to provide you with just that kind of visibility, letting you leverage your content and target local markets, whether or not you have a physical presence in them.

By refining your content efforts and combining those efforts with better visibility, you can see the ROI from your content efforts. Without doing something to ensure that your content is visible, though, you may just be spinning your wheels in words.

Our proprietary technology provides you with local landing pages within highly relevant authoritative search portals. To learn more, request a free quote.

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 …and, it has never been more critical to do it right.

Anyone can grab a domain, launch a website and go into business online. Anyone can create social media accounts and market themselves. But if you’re spending a lot of time trying to get traction from your efforts and feel like all you are doing is spinning your wheels, maybe it’s time to be a SMART entrepreneur.

What does a smart entrepreneur do differently? A smart entrepreneur understands that success comes not from doing it all yourself but from doing what you do best – building relationships and managing your business – while leaving the details of expert marketing to the people who can get you the most traction for the least effort. 

A smart entrepreneur realizes that if all of his or her time is spent writing blogs, posting to social media platforms, analyzing keywords and improving search results, those efforts leave very little time to actually do the work of creating, running and growing the business. 

Anybody can create a website, but it takes specialized expertise to get your content to generate the visibility necessary to be successful. At The Boomja Network, we can help you develop strategic keywords and list your website in the most powerful online portals that put you at the top of every search. 

You know your business. We know how to make it visible in every local market you are targeting (whether or not you have a physical presence there). Together, we can create the success you have envisioned. Contact us today for more information about how we can put The Boomja Network to work for you.

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Are you a web designer or a social media specialist? Are you trying to get more visibility for your clients and help them get the edge over their competition? Taking a multi-pronged approach to marketing and visibility efforts are often required, regardless of what industry your clients are in. 

By developing a comprehensive marketing and visibility strategy for your clients, you can help ensure that they see the ROI from your efforts. The following steps should be taken:

• Develop web content for clients that incorporates their targeted long-tail keywords
• Blog regularly for your clients – a minimum of once per week – and incorporate the same long-tail keywords into the blog content, which should also offer your clients’ readers insightful, relevant information that keeps them reading
• Ensure your clients’ visibility on all social media platforms, from Facebook and Twitter to Google+ and LinkedIn
• Consider alternative platforms best suited to your clients’ niche, such as Pinterest or Instagram
• Focus on local search optimization by preparing your clients’ profile for Google Local, Yahoo Local and Bing

To truly gain the visibility for your clients that you need, you may want to consider partnering with The Boomja Network. Our network offers a powerful way to influence your clients’ product sales or online presence through hundreds or thousands of local organic search results designed for their success.

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